No sales pitches
No contracts!
No shiny decks!
… Nothing but great links!
Digital PR is the ultimate method of earning organic and authoritative links to your site. Links you can trust to support your SEO efforts and propel your online visibility.
Cost Effective
Unlike most other link building methods, when it comes to building backlinks, Digital PR is completely white hat and within Google’s guidelines
Google approved
Whether it’s 100+ links at scale from a viral campaign, or placements in hyper-relevant industry press, the return from data-driven digital PR vs standard link acquisition reduces the cost per link to an almost negligible amount
Viral potential
Every campaign has the potential to go viral! Those that do will ensure you land juicy relevant links and coverage in publications your competitors can only dream of
Scalable activity
Add additional brands and products, introduce new markets, increase your budget – there is always additional activity that can be implemented to improve rankings and brand awareness by earning more links
Thought leadership
Unlike paid guest posts, meticulous research goes into forming our press releases. We work to put your expert opinion forward for topical articles, meaning your brand is front of mind at the right times, which establishes you as a thought leader in your industry and drives more experience, expertise authority and trust (E-E-A-T) signals
Newsworthy
You have access to an always-on team who are ready to jump on breaking stories and leverage long-term relationships with journalists to get your business in the heart of it all!
Get started with a digital PR campaign
Tabloid
We develop juicy angles based on the current news cycle, that we know will peak public interest and appeal to journalists at Nationals and Regionals!
Providing you with a steady flow of links from the likes of TheSun, DailyMail and TheMirror
Consumer
Data
Our PR, Data and SEOs team join forces to uncover highly appealing narratives through unique and primary datasets.
Data-led stories are a great tactic to create breaking stories that are guaranteed standout headlines. We typically see large appetite from high authority, highly relevant publications such as BBC and Forbes
Key Case Studies
We increased domain rating on CVapp.de by 53% in six months.
CV app wanted to increase SEO performance and brand awareness within the German market, so we put together a multi-campaign strategy covering topics such as how often German’s lie on their CV, workplace stress and how to dress for summertime interviews. Through our winning campaigns, well translated press releases and personalised outreach we built 114 links from publications with an average Domain Rating of 66. Including placements in:
In total we built 114 links from publications with an average Domain Rating of 66. Including placements in:
We built over 1,000 links for Bonus Finder across four key markets
Bonus Finder wanted us to build links into their site from Italy, Canada, US and the UK to help grow brand awareness and take their SEO rankings to the next level. We delivered a strategic mix of big-data digital PR campaigns and reactive commentary using our in-house specialists.
In total we’ve built over 1,000 links from publications with an average Domain Rating of 70. Including placements in:
We 3x organic traffic and 6x organic revenue for Live Football Tickets
Live Football Tickets SEO performance was being held back by their backlink profile, so they came to us to grow their domain authority as quickly as possible. Because a lot of data about football is already available to journalists we created a number of large-data campaigns to capture journalists attention.
In total we’ve built over 300 links from publications with an Average Domain Rating of 72. Including placements in:
Start your digital PR activity today
The Digital PR agency has executed some of the most successful digital PR campaigns in these industries
FAQs
What is the difference between mentions, citations and links? What am I paying for and what will be most effective for my site to rank?
In short, you are paying for campaigns that will generate coverage in the highest authority websites and publications.
This activity will result in your domain earning a natural and healthy mix of brand mentions, citations and follow/nofollow backlinks.
- Brand mentions: When your brand or domain name (or URL) is mentioned within an article but your website is not linked to
- Citations: When your brand’s research is referenced as a source used to create a piece of content
- Follow link: A hyperlink included within the linking article that signals to search engines that it definitely should send ranking/authority signals
- Nofollow link: A hyperlink which says to search engines that they shouldn’t pass authority/ranking signals to the website being linked to (note: Google themselves have publicly confirmed that they use nofollow links as a hint in their ranking algorithms, so such links can still drive meaningful SEO benefits)
How many links can digital PR achieve for my website?
Our campaigns all come with guaranteed link KPIs, so you know what you are getting straight right from the get go.
One of the key benefits of partnering with a digital PR company and leveraging online PR as a link building strategy, is that the number of links you can earn from this activity is uncapped.
While the most niche campaigns may pick up a good handful of really relevant backlinks, more viral-style campaigns can themselves earn 25, 50 or even 100+ links making the cost per link negligible.
How much input will you need from me for these digital PR campaigns?
We know what it takes to earn links from the highest authority publications online, and we work best when we can maximise autonomy.
So, while we will always factor in your brand guidelines and look to leverage your expertise within the industry, the aim is to require minimal input from your side to get things moving.
Do you accept clients from all industries?
Yes, and we have yet to work in an industry that is too niche or narrow.
The Digital PR Agency is known for our ability to earn the very best links and coverage even within the most challenging of industries, like finance and iGaming.
Can we change packages?
Unfortunately not. All our campaigns are activated at pace, so you will find resources have already been allocated for your campaign.
All our packages are competitively priced, so we suggest going in with one campaign type first to test the waters. We are sure you will be thrilled with the results!
In fact, we find that most clients look to scale up their investment into even larger packages once they’ve got an initial taste for the kinds of results that digital PR can drive.
What package is best for my business?
This will ultimately depend on your specific market and goals, since how much digital PR activity you need will be influenced by the authority gaps that need to be closed and how competitive your industry is.
Get in touch and we will happily hold a 15 minute call to walk you through our available digital PR services, and provide you with a recommendation on which package is most suitable for you and your business.
